Disney+ to Name New Australia Commissioner, Keeps Southeast Asia ‘On the Menu’ as It Triples Local Output
- Disney+ will name a new commissioner in Australia to strengthen its market presence.
- The streaming service plans to triple local content output across Southeast Asia.
- Jon Wax, Disney Entertainment’s EVP of international original television, outlined the strategy at the Busan International Film Festival.
- Disney+ has not ruled out a return to production in Southeast Asia despite the expansion plans.
- The new commissioner will oversee content strategy and partnership development in Australia.
Disney+ is set to appoint a new commissioner in Australia while signaling its intent to expand local production in Southeast Asia, according to Jon Wax, executive vice‑president of international original television at Disney Entertainment. Wax made the announcement during a fireside chat at the Busan International Film Festival on Wednesday, outlining the streaming service’s Asia‑Pacific strategy.
Wax revealed that Disney+ plans to triple its local output across the region, a move designed to meet growing audience demand and leverage regional content incentives. Although the company has not ruled out a return to production in Southeast Asia, it emphasized that the expansion will be driven by a combination of new originals and strategic partnerships.
The appointment of a new commissioner in Australia follows Disney’s broader push to strengthen its presence in the country’s competitive market. The commissioner will oversee content strategy, local partnerships, and regulatory compliance, ensuring Disney+ remains responsive to Australian viewers while aligning with the company’s global brand standards.
Looking ahead, Disney+ will continue to assess opportunities for new productions across the Asia‑Pacific region, with the new Australian commissioner playing a key role in identifying and nurturing local talent and stories that resonate with both domestic and international audiences.